Descriptive Research Steps - Salisbury University

Descriptive Research Steps - Salisbury University

Descriptive Research Survey research Developmental studies Follow-up studies Sociometric Studies 1 Surveys Researcher samples a portion of a large population

Allows to infer the current status of an issue Nutritional practices Exercise patterns 2 Developmental Studies Changes in behavior due to age, growth or maturation Cross-sectional- multiple ages studied simultaneously

Longitudinal - same group studied across time 3 Follow-up Studies Used to determine status after a period of time Determine the effectiveness of a

program 4 Sociometric Studies Assessment and analysis of interpersonal relationships Interpreted by way of sociogram 5

Conducting Descriptive Research Developing the Questionnaire Pros Efficient May be mailed Developed to meet the needs of the researcher Cons Difficult to construct

May not be returned 6 Getting Started Statement of the Problem Selection of subjects Subjects must be willing to participate 7

Questionnaire Construction Attractive and brief Avoid items not pertinent to study Responses usually yes/ no or multiple choice Word each question based on 1 concept Standardize the directions for administration

8 Preparing the cover letter Used to motivate subjects to respond Explains the purpose of the study and gives good reason to return Anonymity should be assured Deadlines dates should be

given 9 Pre-Testing the Questionnaire Pilot the survey Proof read by 2 or 3 colleagues Mailed to a small sample If return rate is low, examine the instrument and the letter

10 Follow-up 70% of your surveys should be returned for your study to be valid Send a reminder Send a second set of questions with a new cover letter

11 Analysis of Results Report response rates for each item Report overall percentage of returns May compare responses across items Cannot establish a

direct cause and effect 12 Other Descriptive Research Techniques Interview Technique Observational Research Naturalistic Simulation

Meta-analysis 13

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